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Who is Kayla O'Brien?
I’m an Emmy award winning video journalist who loves helping businesses and brands experience the power of video storytelling.
I graduated from the University of Central Florida with a bachelor's degree in Broadcast Journalism with a discipline in digital media. Before launching Kayla O’Brien Media I worked in TV news, newspaper and for a national digital media startup.
From these experiences I learned the media industry is rapidly changing and businesses no longer need to beg journalists to cover them in order to get massive exposure.
You can produce high quality, authentic and engaging video content with the help of creators like me.
My business video philosophy:
A pretty video won’t do anything for your business without a defined purpose and precise plan.
Huge production crews and $50,000 cameras aren’t necessary to create amazing videos that can help you reach your goals.
Gaining new customers is great but promoting a new product or profitable offering are also amazing ways to test video’s power.
How I got here
I've considered myself a video creator since high school. I was constantly creating short films and documentaries about things around town.
I won the Miami Herald's Silver Knight award for digital media and several short film competitions before graduation.
I was an anchor, reporter and producer for UCF's Knightly News Show as well as the creator of BandKnight.com a digital video startup focusing on local music.
My first job after graduating was as a morning show writer for ABC’s WFTV news in Orlando, Fl.
The trial of George Zimmerman had just begun and I wrote hundreds of stories about the historic case.
After some time I moved to FOX 35 News in Lake Mary, Fl and began to appear on camera during their morning show, Good Day Orlando.
I hosted a segment with anchors about social media, viral videos, and new tech innovations.
I also ran the station's social media and wrote web stories.
A few years later I moved to the Orlando Sentinel to host their online news show, Orlando News Now.
During my time there I shot, edited and produced hundreds of video stories including the aftermath of the Pulse nightclub shooting, Hurricane Irma and UCF’s Peach Bowl win.
It's here that I won my Emmy award for a piece about the Pulse Nightclub shooting.
And finally before I started Kayla O'Brien Media I was a remote video producer for a media startup called Pulptown.
I worked with a team of video creators from across the United States to produce stories about small businesses and civic issues.